Effective Date: 13 October 2025
Last Updated: 13 October 2025
1. Overview
Eastcoast Beverages Pty Ltd (“Eastcoast Beverages”, “we”, “our”, “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy outlines how we collect, use, store, and disclose personal information when you visit our website https://eastcoastbeverages.com.au, engage with us through our online forms, sign up as a trade customer, or purchase event tickets.
We handle your personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).
2. Information We Collect
We collect personal information necessary to provide our services, respond to enquiries, and improve user experience. The types of personal information we collect may include:
- General enquiries: Name, email address, phone number, and any information you include in your message.
- Trade account sign-ups: Business name, ABN, contact person details, email, phone number, delivery address, and billing details.
- Event bookings: Name, email, phone number, payment details, and ticket information related to factory tours or events.
- Website activity: IP address, browser type, and general site usage data (via analytics tools and cookies).
We do not collect sensitive information (such as racial or health information) unless required by law and with your explicit consent.
3. How We Collect Information
We collect personal information in the following ways:
- Directly from you via website forms, account registration, or event purchases.
- Automatically through website analytics, cookies, and similar tracking technologies.
- From third-party integrations (e.g. payment processors or event plugins) used on our site.
You can choose not to provide personal information; however, this may prevent us from responding to your enquiry, processing your order, or allowing you to register for certain events.
4. How We Use Your Information
We use your personal information to:
- Respond to your enquiries and provide customer support.
- Create and manage trade accounts and orders.
- Process payments for events or tours.
- Send booking confirmations, updates, and event reminders.
- Improve our website, products, and services.
- Communicate relevant updates or promotions (only if you’ve opted in).
We will not sell, rent, or trade your personal information to third parties.
5. Disclosure to Third Parties
We may disclose your information to trusted third parties when necessary to operate our business, including:
- Payment gateways and banking institutions to process transactions.
- Website hosting and IT service providers (e.g., WordPress, WooCommerce, event management plugins).
- Email and CRM systems (for enquiry or account management).
- Regulatory or legal authorities, where required by law.
All third-party providers we engage are required to handle your data in compliance with Australian privacy law and maintain appropriate security safeguards.
6. Data Storage and Security
We store your personal information securely through reputable hosting and payment platforms. We take reasonable measures to protect personal data against loss, misuse, unauthorised access, alteration, or disclosure.
However, please note that no internet transmission is completely secure, and you share information with us at your own risk.
7. Cookies and Analytics
Our website uses cookies and analytics tools (such as Google Analytics) to understand user behaviour and improve website performance. You can manage or disable cookies through your browser settings, though some website features may not function as intended.
8. Marketing and LinkedIn Advertising
When participating in LinkedIn or other digital marketing campaigns, we may collect limited business contact details through lead generation forms. These details are used only to contact you regarding Eastcoast Beverages products, trade opportunities, or events.
You can opt out of marketing communications at any time by clicking the unsubscribe link in our emails or contacting us directly.
9. Access and Correction
You may request access to, or correction of, the personal information we hold about you by contacting us (see section 11). We will respond within a reasonable timeframe in accordance with Australian privacy law.
10. Retention and Deletion
We retain personal information only for as long as necessary to provide our services or comply with legal obligations. When no longer required, data is securely deleted or anonymised.
11. Contact Us
If you have any questions or concerns about this Privacy Policy, or wish to exercise your rights under the Privacy Act, please contact us at:
Eastcoast Beverages
ABN: 63 070 068 709
Address: 993 George Downes Dr, Kulnura NSW 2250, Australia
Email: info@eastcoastbeverages.com.au
Phone: +61 2 4376 3200
12. Updates to This Policy
We may update this Privacy Policy from time to time. The updated version will be posted on our website with a revised “Last Updated” date.